Facebook Ads Campaign Setup & Optimization

facebook-advertisting
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  • Description

Description

Facebook Setup Service Coverage:

Campaign Creation focusing on different objectives as mentioned below:

  • Brand awareness, traffic, engagement, lead generation,
  • Get people to send messages to your business in Messenger.
  • Increate conversions / sales on your ecommerce store
  • Show your product catalogue based on your target audience.
  • “Get people nearby to visit your bricks-and-mortar locations”
  • Get more App installs
  • Get more video views to your Youtube Channel

Setup Audience

  • Custom audience / Lookalike audience selection
  • Location selection
  • Age, gender, language targeting
  • Demographics, interests and behavioural targeting
  • Select appropriate ad placement
  • Mobile devices and operating system targeting

Budgetting & Scheduling

  • Bid adjustment, budget setup, ad scheduling at appropriate time
  • Bidding strategy type selection
  • Ad Delivery type selection

Creative Ad Creation

  • Text Variations Creation
  • Testing of different images & graphics

Conversion tracking
Weekly / Monthly performance reporting

Monthly Optimization Service Coverage:

Daily Adjustments in Bids based upon the performance

Testing different combinations of:

  • Custom audience / Lookalike audience selection
  • Location selection
  • Age, gender, language targeting
  • Demographics, interests and behavioural targeting
  • Select appropriate ad placement
  • Mobile devices and operating system targeting

Testing different text ad copies
Testing difference graphics & images, for better ROI
Revenue based optimization of campaigns
Product performance based optimization of campaigns
Landing page testing

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